The National Nanotechnology Initiative (NNI) recently released a brochure entitled “Big Things from a Tiny World.” The brochure is intended for general readers rather than scientists, and describes what nanotechnology is, what nanotechnology-related products are available now, and the potential contributions of nanotechnology to address issues such as clean, renewable energy, clean water, and medical devices and drugs. The brochure also describes potential technological impacts and the research that is under way to identify those impacts.